Science + Flash = Marketing

Hitachi’s new drive technology which stores bits perpendicular to the platter has spawned a terrible flash animation. I’m speechless…what in the name of heck are they trying to achieve?

Some form of marketing I guess. Unless they’ve recently changed the S.I. unit of hard disk capacity from byte to ‘song’ that is… “Hey Bob, how big is that new Half Life patch?” “I think it’s about 32 songs!” Pathetic.

Filed under: Blog
Posted at 12:31:43 BST on 10th April 2005.

About Matt Godbolt

Matt Godbolt is a C++ developer working in Chicago in the finance industry.